Adds Up, Inc.

www.addsup.com

The Client
Adds Up, Inc. is a Phoenix, AZ based medical billing and management firm. By using Adds Up’s services, doctors can focus on caring for their patient’s needs instead of worrying about medical billing.

The Opportunity
When business is good it's easy to forget how important it is to keep your brand fresh and appealing. That’s what happened to Adds Up - they were continually busy with client projects yet knew their faded image needed to be refreshed to draw new business.

Our Solution
We completely redesigned the company’s website. The new site brands Adds Up as a high tech firm capable of handling even the largest clients, while continuing its legacy of personal service. Tornado Design provided web design and copywriting services as well as business strategy consulting in this project.

Adds Up also engaged Tornado Design to build a fax advertising campaign targeting local contacts that Adds Up had generated over the years. These faxes were built with a common theme that ties artwork, ad concepts, and fresh writing in an effort to earn new business for Adds Up.